Grace Janega 

1005 Kentucky St. • Lawrence, Kansas 66045 • (630) 520-8474 • gjanega002@gmail.com • gracejanega.com 

EDUCATION 

University of Kansas                                                                                                                                                                    Lawrence, Kansas Bachelor of Science, Journalism and Mass Communication                                                                                  Anticipated May 2025     

• Concentration in Multimedia Journalism, Minor in Business 

• Relevant Coursework: Sales Force Management, Survey of Marketing, Media Writing for Audiences  

WORK EXPERIENCE 

Mize CPAs Inc.                                                                                                                                                                                                    Topeka, KS 

Marketing Intern                                                                                                                                    November 2024 – Present        

• Planned and executed effective marketing for 1k firm clients through social media and email campaigns 

• Led communication between marketing and the HR team for internal growth; created the employee handbook 

ActiveCampaign                                                                                                                                                                                   Chicago, IL 

Lifecycle Marketing Intern                                                                                                                     May 2024 – August 2024        

• Optimized client retention and email engagement to improve lifecycle marketing and customer loyalty for over 10,000 clients  

• Designed and executed over 100 visually engaging email campaigns using ActiveCampaign to drive conversions 

• Developed targeted automations to nurture leads and increase sales, while analyzing performance with Looker to boost revenue and customer lifetime value. 

University of Kansas Marketing                                                                                                                                                           Lawrence, KS 

Social Intern                                                                                                                                          April 2023 – January 2025        

• Adapted content strategies to align with trending topics and audience interests; built a video campaign alongside the Big 12 Conference, creating a reach of 34k and generating impressions to 63k. 

• Analyzed social media performance to refine strategies and improve engagement. 

• Managed content scheduling via Sprout Social, ensuring posts were optimized for peak engagement. 

• Delivered data-driven insights and visualizations through presentations to gain insight for the team. 

Panhellenic Association                                                                                                                                                                          Lawrence, KS 

Director of Public Relations                                                                                                     November 2023 – December 2024       

• Led roundtables with all 11-chapter officers and collaborated with the executive team to drive Panhellenic initiatives; ensured consistent brand messaging that aligned with our mission statement 

• Designed and authored a 40-page Panhellenic Guidebook, and managed content creation and scheduling across all social platforms. 

• Oversaw the Panhellenic website (Squarespace), managed the Panhellenic-wide calendar, and facilitated partnerships with businesses such as Celsius & Poppi 

INVOLVEMENT 

Daily Kansan Newspaper, News Editor                                                                                                        January 2024 – May 2024 

• Fact-checked, edited, and reviewed stories for publication. For a readership of 15k 

Alpha Chi Omega, Phi Chapter Social Assistant/DEI Assistant                                                                    August 2022 – May 2023 

• Created video and photo content; planned DEI events and integrated inclusive practices into recruitment. 

Good Evening KU News Program, Producer/Anchor                                                                                   January 2023 – May 2023 

• Wrote scripts and produced a bi-weekly news show, adapting to various roles 

Panhellenic Association, Recruitment Counselor                                                                                         May 2023 – August 2023 

• Led and mentored 20 potential members throughout recruitment 

Software: ActiveCampaign; Adobe Cloud; Squarespace; Word Press; Looker  

Social Media: Meta Business Suite; Sprout Socials

Marketing: Data Analytics; Automations; Project Management, Lifecycle